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In this case study presentation, Fitch and Select Comfort addressed the significance of consumer-centeredness and the benefits to the retailer
They shared strategies to convert the retail floor from one driven by a singular, product-focused message to an immersive, adaptable, and consumer-driven experience.
Showcase for effective green design
Changes to Creative Leadership at FITCH
Christian Davies
Revamps Corporate Identity
M&S Results
Marketing Design Awards
FITCH wins for Nokia’s E-series Flagship retail store
Microsoft Hardware’s Arc Mouse
Design Week Awards 2009
GOOD DESIGN Awards 2008
FITCH presents 'Innovation Black & White?'
Immersing Customers in the Experience
at the World Retail Congress