While internet penetration in India may be low, its influence is on the rise. No longer polarised, brands are aligning the virtual and physical for seamless retail experiences. So tells Dominic Twyford to India Retail.
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From Simple to Splintered to Seamless: In this new technology-enabled world, how can brand marketers and retailers capture the imagination and retain the loyalty of their customers? FITCH believes Seamless Retail Experiences require a new approach.
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The BrandZ Top 100 report is the annual survey of the 100 most valuable global brands compiled by our sister WPP agency, Millward Brown.
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RECENT is our snapshot of the way we think and work today. It’s a window onto our creative approach and an insight into our insights.
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