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We are known for our ability to address brand communications projects with an inclusive, holistic understanding that embraces every aspect of both the physical and virtual environment. We are not tied to specific disciplines or channels. "IN-LINE DESIGN" ignores the artificial boundaries between, say, digital and print, or experiential and 2D design.
Home decorating in India is handled by contractors, and there is virtually no DIY industry. Consumers have a low level of involvement in home décor and don’t use much colour in their homes.
FITCH collaborated with Asian Paints to realize their bold vision of a concept store that’s all about home colour inspiration: the store sells no paint at all.
FITCH was asked by Singapore Tourism Board to design a modular stand for travel, hospitality and business tradeshows.
FITCH has been working with Vodafone to start up its latest venture in Qatar: launching a fresh new Vodafone brand from scratch and revolutionising their approach to retail design and consumer engagement. The first Vodafone stores in Qatar opened in July 2009.
In September 2008, Singapore was host to the world’s first Formula 1 night race. For Diageo, it was crucially important that Johnnie Walker, a lead sponsor of the Mercedes McLaren F1 team, maintain visibility throughout the duration of the event.
Owned and operated by the hugely successful P.F. Chang’s China Bistro, Pei Wei Asian Diner offers fresh made-to-order Asian food served in a relaxed yet upbeat and contemporary setting.